Phil Knight doesn't give a flying fu*k about rising gas prices. Rumor has it the chairman/founder of Nike bought and electric car and converted it to gasoline power just to prove a point. Now that's extreme. Not as extreme as the Mountain Dew Action Sports Tour though. And what better way to rep your brand on said extreme Mountain Dew AST—that's "action sports tour" dork—than tricking out a decommissioned amphibious assault vehicle. Hint: there is no better way. Please note the skate ramp on the back. Maybe decking out all of our current military equipment in such a manner is the key to winning the hearts, minds, and brand loyalty of Iraqis.
Written by Geoff Howser in Top Stories.
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