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TBWA Plays to Both Sides With Olympic Campaigns
July 14, 2008
Sometimes having 258 offices in 75 different countries can complicate agency operations. Omnicom Group Inc.'s TBWA Worldwide is scrambling to explain how the agency managed to produce work for two different clients, Adidas and Amnesty International, painting two wildly different images of China and the upcoming summer Olympics. The Adidas ads focus on Chinese pride and the nation's athletes, while the Amnesty International ads, which happened to win bronze at Cannes, center around China's poor human rights record. Three sample ads from each campaign:
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Nielsen Business Media Marketing & Media Group Expands Their Freak Family
January 5, 2009
Executives at Nielsen Business Media, Inc. have launched a new marketing blog tied to their publication Brandweek. Similar to their Adweek blog, AdFreak,BrandFreak will be... Read More
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Big Box To Rethink Outdoor Campaign After Blimp Repetedly Shot Down
December 19, 2008
British self-storage company Big Box has been forced to rethink their outdoor marketing strategy after a £2,500 advertising blimp was recently shot down by angry resident... Read More
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Viral Marketing On The Death Star
December 18, 2008
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Danish Siemens Spot
December 16, 2008
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Surfing For Seniors
December 10, 2008
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Advertisements contain the only truths to be relied on in a newspaper.- Mark Twain
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Mother
September 8, 2008
Nothing says "we're too cool for school" more than having a website like this...Read More
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Wexley School for Girls
June 30, 2008
Glass jars filled with white powder labeled "cocaine" in the bathroom? A Chinese-restaurant themed conference room? Rows of rubber chickens in the window...Read More
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Beck's Beer "Daily Different": Same Old Sh*t, Different Blog
December 10, 2008
Really guys? This is pathetic. Beck's weeks-old blog The Daily Different is anything but different; it's pretty much the same as countless other corporate blogs except it'... Read More
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