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W+K Airballs New Nike Campaign
January 9, 2008
Portland-based advertising ogres Wieden + Kennedy have managed to push another campaign turd out of their constipated corporate offices for flagship client Nike. W+K's "Become legendary" campaign hawks the eco-friendly Jordan XX3 shoe, Nike's latest addition to their Air Jordan line.
When asked where inspiration for the new TV spots came from, W+k poster child David Kennedy (see old St. Nick on the right) told us he, "really liked that new Will Smith film, I Am Legendary." When told that the new
"Viagra!"
Will Smith film is in fact titled I Am Legend, Kennedy became confused and irritated and then excused himself from the interview saying, "Sorry, I've really got to tinkle. My prostate is killing me." Straight from the genius' mouth to you. And David, it is about the shoes. It's always about the shoes.
Written by Geoff Howser in Top Stories.
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Nielsen Business Media Marketing & Media Group Expands Their Freak Family
January 5, 2009
Executives at Nielsen Business Media, Inc. have launched a new marketing blog tied to their publication Brandweek. Similar to their Adweek blog, AdFreak,BrandFreak will be... Read More
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Big Box To Rethink Outdoor Campaign After Blimp Repetedly Shot Down
December 19, 2008
British self-storage company Big Box has been forced to rethink their outdoor marketing strategy after a £2,500 advertising blimp was recently shot down by angry resident... Read More
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In the business world, the rearview mirror is always clearer than the windshield.- Warren Buffett
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Mother
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Nothing says "we're too cool for school" more than having a website like this...Read More
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Beck's Beer "Daily Different": Same Old Sh*t, Different Blog
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Really guys? This is pathetic. Beck's weeks-old blog The Daily Different is anything but different; it's pretty much the same as countless other corporate blogs except it'... Read More
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